PDF) Brand Alliance Research: In Search of a New Perspective and Directions for Future Research
PDF) Brand Alliance Research: In Search of a New Perspective and Directions for Future Research
Validated research model Download Scientific Diagram
A FRAMEWORK OF BRAND ALLIANCE FORMATION
Semantic map of the four conceptual clusters of Thematic Analysis of
A FRAMEWORK OF BRAND ALLIANCE FORMATION
PDF) Brand Alliance Research: In Search of a New Perspective and Directions for Future Research
Co-branding and types of relationship within the fashion industry.
A FRAMEWORK OF BRAND ALLIANCE FORMATION
Kevin E. Voss's research works Oklahoma State University - Stillwater, OK (Oklahoma State) and other places
PDF) Brand Alliance Research: In Search of a New Perspective and Directions for Future Research
The relation among the main research constructs
Semantic map of the four conceptual clusters of Thematic Analysis of
Co-branding and types of relationship within the fashion industry.