Lululemon’s popup event converted bargain bin shoppers who were buying dupes online into high-end, luxury legging brand ambassadors.
Campaign of the Week: Lululemon, Dupe Swap
Lulu align tank dupe at Target! $22 each and comes in a bunch of
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Trying the Most Popular Lululemon Align Dupes
The dupes are crazy. The posts I've been seeing here about quality
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How lululemon solved dupe leggings
How The Lululemon Brand Became Iconic In Athletic Wear - Kimp
Gen Z's Dupe Culture: A Clash of Clones and Consciousness - Glossi Mag
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Melissa Litchfield, Social Ads & Funnels, Lululemon's Align Dupe Swap: The Dupe Strategy Every Brand Should Duplicate🔁 Did you see this in the news or all over social media?
Melissa Litchfield, Social Ads & Funnels
Lululemon's Brilliant Marketing Strategy to Eliminate Dupes - Big