Bjorn Borg and Fila is one of the most well known partnerships in sport. Borg helped create an iconic brand, whilst Fila defined the look that represented a golden generation in tennis history. We look at how Borg helped Fila become the global brand they are today.
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[Tignor, Stephen] on . *FREE* shipping on qualifying offers. High Strung: Bjorn Borg, John McEnroe, and the Untold Story of Tennis's
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