The period underwear brand hinged its marketing on its products’ benefits to health and the environment. After settling a class action lawsuit that alleged use of toxic chemicals, however, experts question whether it can ever regain customer trust.
Michela Graci on LinkedIn: 'It needs a marketing U-turn': can
Thinx 'non-toxic' period panties settles $5M lawsuit over harmful
Thinx lawsuit: What to know about the settlement and PFAS exposure
It needs a marketing U-turn': can Thinx bounce back after toxic lawsuit?
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Thinx to pay up to $5 million to settle claims its period
women's health
Thinx to Settle Lawsuit Alleging Harmful Chemicals in Period Underwear
What to know about PFAS after Thinx underwear settles class-action
Thinx lawsuit: What to know about the settlement and PFAS exposure
Thinx lawsuit: What to know about the settlement and PFAS exposure
Charlotte Parks-Taylor on LinkedIn: #inspiringwomenawardsuk
Thinx - Recent News & Activity
There is No Planet B by VENTRE Magazine - Issuu
What to know about PFAS after Thinx underwear settles class-action
