Maidenform , America’s No. 1 shapewear brand owned by HanesBrands, in partnership with The LYCRA Company, has introduced the new Magic Slimming collection. The new shapewear provides innovative ultra-lightweight fabric, and targeted ultra-firm control powered by LYCRA ® FitSense™ technology. The Maidenform Magic Slimming shapewear collection offers the targeted, slimming profile women love without the need for bulky, sewn-in panels. Fabric with high LYCRA® fiber content delivers a sculpted look
New shapewear collection introducing Lycra FitSense in US
Maidenform Womens Flexees Ultra Sculpts High-Waisted Thigh Slimmer, Style FLS105
Best Shapewear of 2024, Tested and Reviewed
HanesBrands Acquires Maidenform for $575M
Maidenform Women's Flexees LYCRA Fitsense Hi-Waist Sculpting Thigh Slimmer FL0072
Calaméo - THE BEST OF INTIMA FEBRUARY 2016
HanesBrands Inc. - Maidenform Launches New Magic Slimming
Hanes Adds SuperSoft Styles to Originals Collection, Its Softest
HanesBrands acquires Maidenform Brands
hbi3632041-def14a4x1x1.jpg
HanesBrands Inc. - Say Hello to M! Maidenform Launches New M Collection, Intimates That Are Yummy, Comfortable, and Hot All Over
