Not all men have the time or ability to spend hours working out and getting a ripped physique, and Jockey certainly plays on this for their new ‘Real Man’ campaign. In a classic collaboration with the world champion New Zealand All Blacks team and All Black Sevens, the underpants company’s new creative print campaign aims…
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Behind the ad: stripping down the NZ rugby team for a cause
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Page 133 – Campaigns of the World®
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Creatively shown the fresh ingredient they put in their products. Birch & Waite – Campaigns of the World®
In Jockey's new 'Real Man' campaign, Rugby players strip down to their underwear – Campaigns of the World®
