Rise of the Y-Front

Jockey launched the Y-Front in the U.S. in 1935 and five years later the product landed on our shores, and it's been a favourite for Kiwi men ever since. In this final episode of RNZ podcast My Heels Are Killing Me, Sonia Sly finds out about our 'brief' history and the story behind the iconic Y-Front.

Classic Underwear Y front Briefs Underpants Slip with Double Seat White at Men's Clothing store

RNZ

Vintage Unworn European Dead Stock: 1970s Boys' Red/navy Y-front

Jockey Classic Y-Front Size M9050G Navy mens underwear

Jockey Classic Y Fronts, Black/Grey 3 Pack

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Vintage White Low Rise Retro Sport Briefs

y-front Men and underwear

RNZ