The Story of Spotify Personas

How we developed our personas tool, how we use it today, and why it’s so useful for an autonomous, cross-functional organisation like Spotify.

Spotify wrapped banners: what makes them stand out 💃, Rosie Hoggmascall posted on the topic

Mady Torres de Souza

The AMA MicroDigital Guide to developing personas of your ideal customer - CultureHive

spotify can be cuan 🙀⁉️

Stories Spotify Design

Spotify Design – Medium

Designing for Tomorrow: A Discussion on Ethical Design

Redesigning Spotify!. Maintaining the leader's position in…, by Petra

Madhu Prabaker (@madhuprabaker) / X

Stories Spotify Design