We all know that wearing the right bra is essential for a healthy bust, but many women aren’t changing their bra to exercise. 44% of women don’t wear a sports bra, which over time can damage tissue in the breasts called the Cooper’s Ligament. In addition to this damage, not wearing a sports bra can cause long term injury to the shoulders and back, not to mention cause pain and discomfort while exercising! All of the above is best avoided, and luckily there’s a really simple solution! Wear a sports bra. We understand that it’s easy to pass on a sports bra, especially if you’re not exercising regularly – why add yet another bra to your collection? However, if you read on, we’ve got a few details that might help you understand exactly how a sports bra can benefit you, even if you don’t hit the gym every day! What Is the Cooper’s Ligament? The term ‘Cooper’s Ligament’ refers to the breast tissue that keeps your bust lifted and ‘perky’ – damage to the Cooper’s Ligament is the main cause of breasts sagging, which is often irreversible damage. Wearing a sports bra can significantly reduce the risk of sagging breasts […]
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