There are many different reasons successful companies change their names. Sometimes it’s because the old name has too much negative baggage, sometimes it’s to boost a stock price, sometimes it's for legal reasons and sometimes a name changes because of a tornado.
There are many different reasons successful companies change their names. Sometimes it’s because the old name has too much negative baggage, sometimes it’s to boost a stock price, sometimes it's for legal reasons and sometimes a name changes because of a tornado.
Best buy in crisis
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The Source in Canada changing name to Best Buy Express, Business